Our conceptual design process.

1. Gather information

2. Prioritize information

3. Present prioritized information via photo-realistic renderings


Our conceptual design process expounded..

1. Gather information: Between our initial & in-home consultation we extensively survey the clients and their home. We have very detailed questionnaires customized for each area within a house to better understand the client's lifestyle & desired functionality related to each room. For example, during a kitchen survey we breakdown the 5 major functions of a traditional kitchen: 

  • Preparation (who, what, where, how, when) (applies to all 5 functions)
  • Cooking
  • Serving
  • Eating
  • Cleaning

In addition to the clientele lifestyle & functionality assessment, we spend a significant amount of time surveying your home. This home surveying procedure covers the fundamental information (measurements, existing materials, etc), but it also covers a thorough review of the house's structure, mechanical systems, and overall character. Here are a few items covered during a home survey for a kitchen:

  • Measurements
  • Identification of existing construction & mechanical obstacles
  • Identification of load bearing walls
  • Determination of house structure
  • Examination of exterior wall & roof material (when considering a new door, windows, etc.)
  • Original design style & character of home

2. Prioritize Information: Throughout the initial & in home-consultation, our expert designer will help you determine which attributes/elements are most important and which attributes/elements are least important. The designer will then consolidate and prioritize the information, and begin the conceptual design process. The designer's goal is to incorporate as many attributes/elements as possible without compromising fundamental design practices or the general aura of the space. 


3. Present prioritized information via photo-realistic renderings: Once the information is gathered and prioritized, the designer will complete the conceptual design process and prepare the design presentation. All of the designs will be drawn using a CAD program, then modeled in a state of the art 3D rendering program, and finally photo-realistically rendered for your review (see example below).

example of photo-realistic rendering

example of photo-realistic rendering


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